Savory gourmands & the next big fragrance trends
Pistachio perfumes were everywhere in 2025. But the sweet, dessert-style scent trend is starting to change. Perfumers are looking to experiment more with fresher, more savory smells. It feels a lot like what’s happening in food right now. There’s also an interesting angle on the reduction in appetite and turning to food-smelling perfumes. This piece looks at how food trends turn into fragrance trends, and what that means for what we’ll be smelling in 2026.